I had a great time meeting partners last week at the annual Cisco Marketing Velocity conference in Chicago. The conference covered key innovation and trends from industry experts that was both inspiring and educational, and the superhero theme brought an added level of fun to the event.
BumbleBee helped lead a workshop on Branding and Joint Value Propositions. Our superhero was the alchemist, who has the power to blend art and science in a way that no one can ignore.
I really enjoyed sharing information on how to create and manage a strong Cisco and partner brand that creates customer buzz.